Job description
About Superteam Talent
Superteam Talent is a Solana exclusive recruiting agency connecting the best global talent with the projects building the future of onchain finance. We run a high-volume, high-precision operation — and we're growing.
Role Summary
Content Lead owns content strategy, series execution, campaign delivery, and distribution for Superteam Talent. Founders originate ideas and set direction. This person turns direction into shipped content and hits the growth numbers
Ownerships
- Own video production end to end: scripting, filming logistics, clipping and editing (AI-assisted tools welcome)
- Build Superteam Talent's AI video engine: repeatable workflows in Higgsfield, Figma, and CapCut that ship high-quality content weekly
- Turn video into a talent-attraction channel: role spotlights, scout stories, event recaps, and "day in the life" formats that make top Solana builders want to work with us
- Own the content calendar across X and LinkedIn end to end
- Execute the weekly content series and run growth campaigns from the backlog
- Grow and distribute across X and LinkedIn; partner closely with the sourcing team, partner communities, and the Talent Scout program to seed and amplify content
- Report progress against KPIs on a fixed weekly cadence, using portal and UTM analytics to track attribution
- Ideate with core team on new content series and creative directions
Why You
We're a hands-on team, and we hire on proof of work, not pedigree. We care far more about a strong portfolio and things you've actually shipped than which company logos are on your resume.
- Eye for detail, aesthetics, and vibe: you know what feels native on crypto X and LinkedIn
- Marketing sensibility that reads as professional, not generic web3 slop
- Community-first storytelling instinct
- AI-native, fast shipper, always testing new tools and sharing what works
- Active contributor to ideation for new, potentially viral growth campaigns
- Trustworthy and consistent
Requirements
Content creation
- Strong portfolio of AI-native video and multi-asset content (video, animation, design)
- Proven track record creating content for X and LinkedIn across formats (short-form video, posts, threads, graphics)
- Sharp, professional, human, proof-driven copywriting that matches our Brand Voice
- Strong editing instincts (pacing, hooks, sound, storytelling), ideally with AI-assisted tools
- Comfortable filming, directing, and editing solo, end to end
Toolstack
- Higgsfield for AI video generation
- CapCut for fast editing, captions, and short-form polish
- Figma for motion, graphics, and brand assets
Content lead basics
- Content strategy and planning, with hands-on experience running a content calendar
- Organic growth track record, not just posting volume
- Able to execute new strategies within locked, recurring series, not just maintain them
- Comfortable working with sourcing, partner communities, and the Talent Scout program to align content with pipeline needs
Analytics
- Working knowledge of X, LinkedIn, and portal analytics (reach, engagement, follower growth, conversion)
- UTM-based attribution tracking and weekly performance reporting
- Uses data to decide which formats and campaigns to scale or cut
Nice to have
- Experience with AI-assisted tools for content creation.
- Familiarity with community-first storytelling.
Responsibilities
- Own video production end to end, including scripting and editing.
- Build and manage Superteam Talent's AI video engine.
- Create engaging content that attracts top talent in the Solana ecosystem.
- Manage the content calendar across X and LinkedIn.
- Execute weekly content series and growth campaigns.
- Collaborate with sourcing teams and partner communities to amplify content.
- Report on KPIs and track performance using analytics.
Focus areas
- Onchain Finance
- Crypto
- Web3
Required skills
- Ai video(must have)
Create high-quality AI-generated video content using tools like Higgsfield.
- Video & Content Editing(must have)
Edit video content effectively, ensuring pacing, hooks, and storytelling are engaging.
- Content Strategy(must have)
Develop and execute a comprehensive content strategy that aligns with growth objectives.
- Copy Writing(must have)
Produce sharp, professional copy that resonates with the target audience and matches the brand voice.
- Analytics(must have)
Analyze performance metrics and use data to inform content decisions and strategy adjustments.
- UI/UX(nice to have)
Utilize Figma for creating motion graphics and brand assets.